Analisis Komunikasi Antar Pribadi Barista dan Konsumen dalam Menciptakan Kepuasan (Studi pada Barista Coffee Shop Piacevole di Medan)

Khairina Sophia Ranti

Analisis Komunikasi Antar Pribadi Barista dan Konsumen dalam Menciptakan Kepuasan (Studi pada Barista Coffee Shop Piacevole di Medan)

Khairina Sophia Ranti

Abstract

Penelitian ini dilatarbelakangi oleh pentingnya komunikasi antarpribadi barista dengan konsumen dalam menciptakan kepuasan konsumen. Tujuan penelitian ini adalah untuk menganalisis komunikasi antarpribadi barista dengan konsumen dalam menciptakan kepuasan konsumen. Teori yang digunakan dalam penelitian ini antara lain teori tentang komunikasi, komunikasi antar pribadi dan kepuasan. Metode penelitian yang digunakan adalah metode deskriptif kualitatif. Teknik pengumpulan data dilakukan melalui wawancara dengan informan dan juga melalui tinjauan pustaka. Hasil penelitian menunjukkan bahwa Barista sebelum terjun kelapangan diberikan berbagai pelatihan keterampilan, seperti berkomunikasi, dan bersikap, keterampilan melayani cepat dan ramah, mengenal karakteristik biji kopi, keterampilan meracik biji kopi, selanjutnya bekerja keras. Barista mampu memberikan kepuasan yang benar-benar diinginkan oleh tamu dan juga memberikan keuntungan yang baik untuk perusahaan. Berbagai bentuk strategi pelayanan penjualan yang dijadikan sebagai alat untuk mencapai target penjualan setiap bulannya selalu disampaikan dan diarahkan oleh manajer dan supervisor kepada semua barista. Jadi, pelanggan sangat puas dengan kualitas kopi yang dinikmati di Coffee Shop Piacevole.

Keywords

komunikasi antar pribadi; barista; konsumen; kepuasan

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References

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Astuti, A., Ginting, R., & Saleh, A. (2021). Strategi Komunikasi Pemasaran iNews TV Sumut dalam Meningkatkan Segmentasi Pemirsa. Persepsi: Communication Journal, 4(1).

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Saleh, A. (2020). Optimization of Corporate Social Responsibility in Maintaining the Existence of Malay Culture in Medan City, Indonesia. In Proceeding International Conference on Language and Literature (IC2LC) (pp. 446-449).

Qorib, M., & Afandi, A. (2024). IMPLEMENTING PROPHETIC VALUES IN THE ISLAMIC LIFE GUIDELINES FOR MUHAMMADIYAH CITIZENS: A QUALITATIVE ANALYSIS FOR TRANSFORMING SCIENCE AND TECHNOLOG. MIQOT: Jurnal Ilmu-ilmu Keislaman, 48(1), 1-25.

Zuliana, Z., Qorib, M., Wirian, O., & Butlam, Q. (2024). EDUKASI MODERASI BERAGAMA SEJAK DINI PADA ANAK DI TADIKA AL-FIKH ORCHARD-MALAYSIA. Berajah Journal, 4(2), 415-424.

Pratama, A., & Qorib, M. (2024). Analysis of Islamic Education Program at Taqwa Mosque Durian Village Medan. EDUKASIA: Jurnal Pendidikan dan Pembelajaran, 5(1), 523-530.

Qorib, M. (2024). MUHAMMADIYAH'S INSIGHT ON TOLERANCE AS CONTAINED IN THE RISALAH ISLAM BERKEMAJUAN. Berajah Journal, 4(1), 61-72.

Qorib, M. (2024). Analysis the Impact of Differentiated Instruction on Critical Diversity Literacy in Inclusive Education. Aksaqila International Humanities and Social Sciences [AIHSS] Journal, 3(1), 1-19.

Qorib, M. (2024). Analysis Of Differentiated Instruction As A Learning Solution In Student Diversity In Inclusive And Moderate Education. International Journal Reglement & Society (IJRS), 5(1), 43-55.

Qorib, M., & Rakhmadi, A. J. (2024). The Spirit of Tolerance in Determining the Time of Dawn According to Indonesian Classical Scholars in Malay-Nusantara. Interdiciplinary Journal and Hummanity (INJURITY), 3(1), 17-23.

Qorib, M., & Wirian, O. Mainstreaming Of Religious Moderation Values At University.

Qorib, M., & Rakhmadi, A. J. (2023). Tolerance and Moderation in the Formulation of A Global Islamic Calendar. Al-Fikru: Jurnal Ilmiah, 17(2), 343-357.

Rakhmadi, A. J., Kasduri, M., Qorib, M., Ritonga, H., Fanreza, R., & Cemda, A. R. (2023). TM. Ali Muda (w. 2005 M) Karya dan Kontribusinya dalam Bidang Ilmu Falak. Astroislamica: Journal of Islamic Astronomy, 2(2), 190-205.

Qorib, M., & Lubis, R. R. (2023). The Defensive Fortress for Strengthening Religious Harmony: The Existence and Strategy of Pioneers in Religious Moderation to Educate Muslims in Sumatera Utara. Kurdish Studies, 11(3), 162-177.

Rahman, A., Qorib, M., & Zuliana, Z. (2023). Pelatihan Tahsin Bacaan Sholat Dalam Meningkatkan Kualitas Bacaan Sholat Melalui Metode Muqotha’ah Pada Ibu-Ibu Aisyiyah Ranting Puji Mulio. JMM (Jurnal Masyarakat Mandiri), 7(6), 6158-6168.

Sinaga, N. N., & Qorib, M. (2023). Penerapan Ilmu Tajwid Al-Qur’an Kepada Siswa Kelas VII Di Sekolah MTs. Al-Jam’iyatul Washliyah Tembung. Jurnal Penelitian Ilmu Pendidikan Indonesia, 2(4), 439-443.

Qorib, M. R., & Ng, H. T. (2023). System Combination via Quality Estimation for Grammatical Error Correction. arXiv preprint arXiv:2310.14947.

Umar, M. L., Qorib, M., Setiawan, H. R., & Hasanah, L. (2023). Implementation Of The Nasyid Method In Arabic Language Subjects At Anubaan Baan Suanmark School Bangkok Thailand. Al-Ulum: Jurnal Pendidikan Islam, 4(3), 240-248.

Bryant, C., Yuan, Z., Qorib, M. R., Cao, H., Ng, H. T., & Briscoe, T. (2023). Grammatical error correction: A survey of the state of the art. Computational Linguistics, 49(3), 643-701.

Khaidir, M., & Qorib, M. (2023). METODE PENDIDIKAN AKHLAK MENURUT IBNU TAIMIYAH DALAM KITAB TAZKIYATUN NAFS. IJTIMAIYAH Jurnal Ilmu Sosial dan Budaya, 7(1).

Rambe, S., Dasopang, E. P., Pahutar, M., Ariadin, I., & Qorib, M. (2023). Modernity in the Management of the UMSU Faculty of Islamic Studies. Ta dib Jurnal Pendidikan Islam, 12(1), 65-74.

Sulianita, D., & Qorib, M. (2023). Gastrodiplomasi Indonesia di Sasanuphatum Thailand sebagai Bisnis Internasional. El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam, 4(5), 1360-1370.

Zuliana, Z., Qorib, M., & JF, N. Z. (2023). PAI Teacher Innovation in Learning in the Era of Digital Technology for the Development of Student Interests and Talents. In Journal of International Conference Proceedings (Vol. 6, No. 3, pp. 622-632).

Qorib, M. (2022). The Practice of Religious Moderation Based on Theo-anthropocentric in Indonesian Islamic Boarding Schools: A Phenomenological Study. Jurnal Iqra': Kajian Ilmu Pendidikan, 7(2), 183-193.

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Qorib, M., Parjuangan, P., & Jaya, C. K. (2022). Kreativitas dalam perspektif teori humanistik rogers. Intiqad, 14(1), 159-176.

Amiruddin, A., Qorib, M., Naimi, N., & Deliati, D. (2022). The Role of Inductive Learning Models on the Students Self-Regulated Learning in Math Journaling. Cypriot Journal of Educational Sciences, 17(7), 2428-2446.

Qorib, M., Zailani, Z., Radiman, R., Amrizal, A., & Raisal, A. Y. (2021). Pengembangan Media Pembelajaran Astronomi Rasi Bintang Untuk Anak Usia Dini. Al-Marshad: Jurnal Astronomi Islam Dan Ilmu-Ilmu Berkaitan, 7(2), 162-168.

Arman, I., Pranata, Y., & Novita, A. (2024). The Interest of the Young Generation in Coffee Shop Entrepreneurship in Bukit District, Bener Meriah Regency, Aceh. Jurnal Agrinika: Jurnal Agroteknologi dan Agribisnis, 8(1), 23-33.

Aldy, T. A. H., Sari, I. P., Hariani, P. P., & Novita, A. (2024). Development of Class X Biography Text E-Module at Dr Wahidin Sudirohusodo High School Medan Based on Digital Applications K-Visoft Flipbook Maker. Altafani: Jurnal Pengabdian Masyarakat, 1(1).

Novita, A., & Siregar, L. A. M. (2024, February). Salicylic acid’s effect and mycorrhiza on Vetiveria zizanioides L. growing in salty soil. In IOP Conference Series: Earth and Environmental Science (Vol. 1302, No. 1, p. 012024). IOP Publishing.

Novita, A., Harahap, F. S., Ritonga, Z., Triyanti, V. R., & Mariana, M. (2024). Growth and Yield Dynamics of Rainfed Rice Fields by Providing Municipal Solid Waste Compost. Journal of Tropical Soils, 29(2), 101-105.

Novita, A., Hasibuan, M. S., Lubis, E., Lestami, A., & Ketaren, B. R. Response of Growth and Production of Butternut Squash (Cucurbita moschata) to Application of Mycorrhizae and Quail Manure. Agrotechnology Research Journal, 7(1), 8-14.

Novita, A., Permadi, W., Triyanti, V. R., Barus, W. A., & Cemda, A. R. (2023). Penanaman Dengan Teknik Vertikultur Di Lahan Sempit Desa Tanjung Mulia. IHSAN: JURNAL PENGABDIAN MASYARAKAT, 5(2), 190-196.

Novita, A., Siregar, L. A. M., & Rosmayati, R. N. (2023). Vetiver (Vetiveria zizanioides L.) ecotypes assessment for salinity tolerance. SABRAO J. Breed. Genet, 55(5), 1778-1788.

Novita, A. (2023). [TURNITIN] Respons Pertumbuhan Mucuna bracteata DC. terhadap Aplikasi Mikroorganisme Lokal (MOL) Rebung Bambu.

Novita, A., Siregar, L. A. M., Rosmayati, R., & Rahmawati, N. (2023, May). Evaluasi Ekotipe Akar Wangi Terhadap Pertumbuhan pada Berbagai Tingkat Salinitas. In Prosiding Seminar Nasional Fakultas Pertanian UNS (Vol. 7, No. 1, pp. 305-310).

Nasution, D. K., Novita, A., & Hafiz, M. S. (2023). Penilaian Implementasi Kegiatan Merdeka Belajar Kampus Merdeka ProgramAsistensi Mengajar Di Universitas Muhammadiyah Sumatera Utara. EduTech: Jurnal Ilmu Pendidikan dan Ilmu Sosial, 9(1), 1-10.

Novita, A. N., Purba, A. N., & Julia, H. (2023). Pemanfaatan Pekarangan Rumah Untuk Penanaman Apotek Hidup Sebagai Penyedia Obat Obatan Herbal. Kaibon Abhinaya: Jurnal Pengabdian Masyarakat, 5(1), 45-49.

Novita, A., Mariana, M., Manullang, W., & Sarumaha, M. D. P. (2023). The Effectiveness of Beneficial Plants in Oil Palm (Elaeis guineensis Jacq.) Area in Reducing the Attack Rate of Oil Palm Leaf-Eating Caterpillar (oplec) at PT. Socfindo Mata Pao Gardens. Jurnal Online PERTANIAN TROPIK, 10(2), 58-64.

Novita, A., Prasetya, W. E., & Barus, W. A. (2022). Root induction of Phalaenopsis amabilis with various types and concentration of banana extract by in vitro. Jurnal Natural, 22(3), 130-134.

Ketaren, B. R., Rangkuti, B. T., Ardilla, D., & Novita, A. (2022). Use of Suweg (Amorphopallus campanulatus) Tuber Flour Substitute bread flour on the quality of sweet bread. Jurnal Online PERTANIAN TROPIK, 9(2), 149-163.

Novita¹, A., Munar, A., Nasution, L., Barus, W. A., Tarigan, D. M., Sulistiani, R., ... & Ketaren, B. R. PENANAMAN AKAR WANGI (VETIVERIA ZIZANIOIDES) DI TANAM EDUKASI DAN KONSERVASI SUMBER DAYA LAHAN LEMBAH JUHAR.

Novita, A., Mariana, M., Nora, S., Ramadhani, E., Julia, H., & Lestami, A. (2022). Growth Characteristics of Vetiver Grass (Vetiveria zizanioides) on Saline Soils. Agro Bali: Agricultural Journal, 5(2), 365-368.

Novita, A., Tampubolon, K., Julia, H., Fitria, F., & Basri, A. H. H. Dampak Defisiensi dan Toksisitas Hara Magnesium terhadap Karakteristik Agronomi dan Fisiologi Padi Gogo. Agrotechnology Research Journal, 6(1), 49-61.

Novita, A., Widodo, S. W., Madjid, M., Mariana, M., Nora, S., & Basri, A. H. H. (2022, June). The effect of manure and ascorbic acid to the growth of Vetiveria zizanioides L. in saline soil. In IOP Conference Series: Earth and Environmental Science (Vol. 977, No. 1, p. 012025). IOP Publishing.

Novita, A. (2022, May). The effect of Gibberellin (GA3) and Paclobutrazol on growth and production on Tomato (Lycopersicum esculentum Mill.). In IOP Conference Series: Earth and Environmental Science (Vol. 1025, No. 1, p. 012037). IOP Publishing.

Alridiwirsah, M. M. (2023). [TURNITIN] SPAD Total Chlorophyll as an Initial Indicator of the Effect of 2, 4-D Dimethyl Amine Herbicide for Lowland Rice and Barnyardgrass Weed.

Mustamu, N. E., Tampubolon, K., Alridiwirsah, A., & Basyuni, M. (2023). The cluster of local maize accessions based on seed characteristics from North Sumatra. Egyptian Journal of Botany, 63(3), 831-840.

Mustamu, N. E., Tampubolon, K., Alridiwirsah, A., & Basyui, M. (2023). Preliminary Identification of Local Maize Under Drought Stress By PEG-6000. In BIO Web of Conferences (Vol. 69, p. 01018). EDP Sciences.

Yusuf, M., Fitria, F., Risnawati, R., Susanti, R., Alqamari, M., Khair, H., & Alridiwirsah, A. (2023). Application Of Potassium Fertilizer And Organic Fertilizer For Rabbits On The Growth And Years Of Okra (Albemoschus Esculentus L). Jurnal Agronomi Tanaman Tropika (Juatika), 5(1), 185-192.

Alridiwirsah, Tampubolon, K., Mustamu, N. E., Mujiyo, & Mohammad, M. (2022). Weed diversity as affected by tillage and ammonium glufosinate herbicide. Pesquisa Agropecuária Tropical, 52, e72771.

Alridiwirsah, A., Alqamari, M., Cemda, A. R., Siregar, M. S., & Lubis, S. (2022). PEMBERDAYAAN MASYARAKAT PASCA COVID 19 MELALUI BUDIDAYA JAMUR TIRAM. Martabe: Jurnal Pengabdian Kepada Masyarakat, 5(4), 1254-1259.

Alridiwirsah, A., Lubis, E., Tampubolon, K., Alqamari, M., & Cemda, A. R. (2022). Keanekaragaman Gulma Pada Integrasi Kelapa Sawit Dengan Padi Sawah. Jurnal Agrotek Tropika, 10(2), 321-328.

Widihastuty, W., Tobing, M. C., Utami, S., & Munar, A. (2024). Investigation the Potential of Myopopone castanea Smith (Hymenoptera: Formicidae) as Bio-Agent of Oryctes rhinoceros (Coleoptera: Scarabaediae) in Oil Palm Plantations. PLANTA TROPIKA, 12(1), 22-31.

Saragih, S. A., Munar, A., & Hasibuan, W. R. (2024). Forescating the Amount of Corn Production in North Sumatra Based on 2017–2021 Data Using The Single and Double Exponential Smoothing Method (Case Study of Central Bureau of Statistics of North Sumatra). Journal of Artificial Intelligence and Engineering Applications (JAIEA), 3(2), 614-617.

BANGUN, I. H., KETAREN, B. R., MUNAR, A., SEMBIRING, P., NURHAJIJAH, N., ABDI, A., & SITORUS, R. S. (2024). Assessment of the dynamic growth and potassium solubilization capability of three novel bacteria. Biodiversitas Journal of Biological Diversity, 25(1).

Munar, A., Sembiring, M., Sabrina, T., & Tantawi, A. R. (2023). Isolation and identification of phosphate solubilizing microbes in the rhizosphere of maize by sound exposure. Emirates Journal of Food and Agriculture, 11, 964-970.

Lubis, E., Munar, A., Barus, W. A., & Khair, H. (2023). Pelatihan Fermentasi Kotoran Kambing Menjadi Pupuk Organik Di Desa Banjaran Raya. Maslahah: Jurnal Pengabdian Masyarakat, 4(3), 169-175.

Munar, A., Widihastuty, W., Susanti, R., Hanafi, M., & Bangun, I. H. (2023). Increasing mustard (Brassica juncea L.) yields through exposure sound and preventive pest management based on refugia plants. Agro Bali: Agricultural Journal, 6(2), 264-277.

Munar, A., & Rangkuti, K. FRUIT FLY Bactrocera spp. RESPONSES TO ODOUR OF CURRY LEAVES, Murraya koenigii L. SPRENG Widihastuty1*, Desi Ardilla2, Sri Utami1.

Tarigan, D. M., Barus, W. A., Munar, A., & Lestami, A. (2023). Exploration and morphological characterization of phosphate-solubilizing and nitrogen-fixing bacteria in saline soil.

Tarigan, D. M., Utami, S., Selian, A. R., Lestami, A., Barus, W. A., & Munar, A. (2023). Effect of dried decanter solid and arbuscular mycorrhizal fungi on growth and production of mung bean in acid lands.

Sulistiani, R., Saragih, S. A., Munar, A., Pohan, B. B. P., No, K. M. B., Glugur Darat, I. I., ... & Kecamatan Medan Timur, K. M. (2023). Peningkatan Produksi Daun dan Kadar Protein Kelor (Moringa oleifera) dengan Aplikasi Pupuk Organik pada Lahan Spesifik Lokasi/The Increasing Leaf Production and Protein Levels of Moringa (Moringa oleifera) by applying Organic Fertilizer on Location-Specific Land. Agrovita Jurnal Ilmu Pertannian, 8(1), 39.

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Jurnal Ilmiah Mahasiswa

Universitas Muhammadiyah Sumatera Utara
Kampus Utama
Jl. Kapten Muchtar Basri No.3, Glugur Darat II,Medan
Sumatera Utara-20238
E-mail: baad@umsu.ac.id

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